Memo to CA recruiters - if you don't sound like a professional, you're in trouble
If you're going to e-mail me a job offer - where'd you get my address from, anyway? - consider running a spellcheck on your announcement first.
And hire a decent proofreader or editor to make your pitch look serious.
If you can't even bother to do that, at least do something proper with your layout.
Misaligned paragraphs and bullet points make me think you really have no idea what you're doing. I was thinking of demonstrating it myself with some funky formatting but the very idea hurts my brain and upsets my eyes. I'm sure you've seen ugly formatting before, no need to commit another atrocity of design
No matter how tantalizing your offer is, nothing make me think of my friend's warning that "recruiters are there to help a company with high turnover and often unpleasant work environments" faster than a basic failure to look act like a professional.
Instead, these small tragedies cause me to picture a greasy, dank boiler room where the product is people, and they're hunted for profit.
Dark.
Using a string of dollar signs, and exclamation marks for that matter, is more likely to get me to respond by crying "Agh, sketchy", rather than a call back for more information - or to refer my friends for that matter..
Example of how exclamation marks often hurt more than they help. "NEW!" Who cares? Especially when you don't have the best reputation to begin with.
You
really need to be on your best behaviour if you're pitching something
like this at me. After all, I like to pick where I'm going. If you're
going to cold call me with a suggestion - and it happens surprisingly often - do at least be ready to share fun information like the pay range you're floating before me - it's a most convenient way to figure out the true nature of the "high demand" for mildly experienced CAs - and useful information for anyone wondering what they want to do with their lives.
Keep in mind I'm already in the mood to chuckle at the idea of you merely contacting me out of the blue.
What's this? A phonecall? E-mail? Courier pigeon? With a job offer?
My
friends are in school or have just graduated and are scrambling to find
a job. I feel a wee bit guilty by this embarrassment of job offers. I
do think about calling these people back to see if they can hook up my friends.
I'm still very much in the "happy with what I'm doing with my life" camp, though, so the tongue-in-cheek analysis continues.
But I do believe I should see if my friends can somehow get help. The main problem, of course, is that they aren't "recently qualified CAs", so I'm not sure if the recruiters will be much help for them. Well, that, and I don't think I want to entrust just anyone with my friends' fledgling careers.
Be sure to check out that atrocity of design link for the #1 hit for that phrase at the moment - it's awesomely horrible. And click here to login and leave comments.